Google Ads Agency
Reach Customers Where It Matters Most
Google Ads is the only channel where the audience tells you exactly what they want—before they see your ad. And It’s the channel where you don’t need to convince someone they have a problem. They already know. They’re already searching. Your job is to show up, be relevant, and give them a reason to choose you. With over 90% of the global search engine market share, Google remains the primary platform where consumers seek information and make purchasing decisions.
How Google Ads Can Help Your Business
For eCommerce Brands
Google Ads gives Shopify brands full control over how, where, and when their products appear to buyers with intent. From Shopping campaigns that surface your bestsellers at the top of search results, to Performance Max campaigns that drive conversions across Search, Display, YouTube, and Gmail—every product is positioned to be found, clicked, and bought. With full product-level data, feed optimisation, and campaign automation, we turn ad spend into a consistent, scalable sales channel.
For Service Businesses
For service-based businesses, Google Ads is one of the most direct and cost-effective ways to generate inbound enquiries. Whether it’s phone enquiries or scheduled bookings, your business shows up in front of people in your area who are actively searching for what you do. We structure campaigns to maximise local visibility, minimise wasted spend, and ensure every lead is tracked, qualified, and ready to convert.
Our Approach to Google Ads
Our approach starts with understanding your offer and identifying what your ideal customer is searching for. Campaigns are structured using the right mix of Search, Shopping, and Performance Max—based on your goals, budget, and product or service type.
The Moving Parts
Conversion Tracking
Track the actions that matter so you know exactly what’s driving leads, sales, or bookings.
Google Tag Manager
Manage all tracking scripts through one clean, centralised system for efficiency and control.
Google Analytics
Connect your campaigns to GA4 to monitor user behaviour and performance with full clarity.
Google Merchant Centre
Set up and maintain your product feed to enable and optimise Google Shopping campaigns.
Campaign Types
Run Search, Shopping, and Performance Max campaigns tailored to your goals and market.
Keyword Research & Targeting
Identify and target high-intent search terms that convert—based on real user behaviour.
Ad Copywriting
Write compelling, relevant ads that capture attention and drive the right kind of clicks.
Bid Management & Optimisation
Adjust bids actively to maximise return while keeping costs efficient and under control
Optimisation & Scaling
Improve what performs, cut what doesn’t, and scale what drives profitable growth.
Performance Analysis & Reporting
Deliver clear, outcome-focused reports that show what’s working and what needs improvement.
Remarketing
Re-engage visitors who didn’t convert the first time and bring them back to take action.
Our Results
Google Ads is suited to businesses with a clear offer and an existing demand in the market. If people are actively searching for what you provide, it gives you a direct way to reach them at the point of intent.
Google Ads works when strategy, structure, and intent are aligned. The platform gives you powerful tools—but tools alone don’t produce results. Success depends on understanding your market, choosing the right strategy, and guiding the right people to a relevant, compelling experience.
We typically recommend starting with $20 per day per campaign type. More importantly, we help you spend smart—so your budget goes toward what actually drives results.
It usually comes down to the way the account was set up, how the data was tracked, or who the campaigns were targeting. We look at all of that and rebuild what’s needed to make it work properly.
You get a partner who understands performance, not just platform. We’re hands-on, strategic, and accountable. There are no generic playbooks or hidden layers—just focused execution, direct communication, and a commitment to helping you grow in a way that’s sustainable and trackable.
Getting started with our agency is easy! Simply reach out to us through our contact form or give us a call, and one of our experienced team members will schedule a consultation to discuss your business needs and goals. From there, we'll develop a customized strategy tailored to your unique requirements and start working towards achieving your digital marketing objectives.
